oday we can hardly imagine a business without an online presence. And the Covid 19 pandemic has made the Internet a key source of income for many. Businesses were forced to quickly reformat, resulting in a boom of online businesses in 2020-2022. Entrepreneurs around the world are now looking for tools to increase efficiency, and Chrome VPN can be one of them.
How does Chrome VPN work?
Chrome VPN is an add-on that embeds full VPN functionality into your browser. Setting up this extension is very easy:
- Download the VPN addon from the Chrome Store.
- The VPN extension for Chrome will be added to your browser’s panel.
- Click on the add-on and choose a location to connect.
After that, your traffic within the browser will be redirected through the remote VPN server in an encrypted form. On the distant server, the data will be decrypted and then transmitted to the recipient’s server.
This ensures cybersecurity and privacy. Thanks to encryption, your data cannot be read by third parties. Moreover, redirection through a remote server allows you to hide your IP address. Recipient servers will only be able to recognize the IP address of the VPN server and will treat it as the sender’s address. This allows you to remain anonymous and manipulate third parties’ perceptions of your location.
How to use Chrome VPN in online business?
VPN technology has many advantages for online businesses.
- Safely work remotely.
Thanks to the main security features, VPN allows you to work safely remotely from any location. First of all, you can securely connect to any Wi-Fi network. Due to encryption and hiding the IP address, attackers will not be able to intercept your data on unprotected Internet networks. This gives you the freedom to work from anywhere.
Moreover, you can avoid disclosing your real location to clients or partners. If you think that your vacation during business communications could harm your reputation, use a VPN. Connect to a remote server located in the country of your business registration. You will be assigned an IP address corresponding to this country, and your partners will not be able to track your true location.
Check that your employees also use VPNs to ensure the complete safety of business data. By using a VPN, you can give your overseas team members a reliable access point so they can safely access business resources.
- Secure VoIP calls.
If you install the VPN not only for the browser but also for mobile gadgets, it will allow you to securely communicate with your team via VoIP services such as Zoom and Skype. Of course, these services have built-in encryption. However, sometimes even the most popular apps have security vulnerabilities, such as the use of unreliable encryption protocols. Besides, there is a risk of using unprotected Internet networks.
In such cases, the VPN is an additional source of protection. Just connect to a remote VPN server and be sure that your business information is safe.
If you hire contractors from other countries, you may find that your usual communication tool is not available in their country. In this case, they should install a VPN and connect to a remote server located in your country. Thus, they will be able to use all the same tools as you.
- Find partners from all over the world.
VPN technology is well known for its ability to bypass geo-blocking on the Internet. By connecting to different VPN servers, you can browse foreign sites that were previously blocked for you.
For entrepreneurs, this allows them the opportunity to find suppliers, contractors, and partners around the world. For example, if you want to negotiate with a manufacturer in China for direct supplies of goods, you need to freely browse Chinese websites and local social networks. To do this, turn on your Chrome VPN and select a server located in China or another friendly country. Browse the Internet without restrictions with a VPN.
- Enhance your online marketing.
With VPN for Chrome, you can freely browse websites around the world, which will improve the quality of your market analysis. To do this, connect to a remote VPN server located in the country whose market you are researching. By switching servers, you can browse the Internet like a local. This will also be useful for testing your advertising campaigns and finding keywords for your local SEO.
You can also use a VPN when you want to monitor competitors’ websites. It will help you to do it anonymously and bypass possible blocking by competing businesses.
- Improve customer experience.
With a browser-based VPN, you can test how your websites work for users from different locations. This way, by switching between different servers, you can make sure that your web resources are compatible and perform well.
In addition, you can provide better customer support by looking at your product through the users’ eyes. If a client from another country has a problem with your service, connect to the VPN server in their country. This way you can better understand and solve the local problem.
So, you may do greater market research, increase security, optimize performance, and guarantee the seamless worldwide operation of your internet business by using a VPN.
